Case Studies

/

Technia

Positioning

Strategic Brand Direction

Post-merger, Technia needed more than a visual refresh. It needed a unified commercial narrative that could bring clarity to a technical PLM consultancy and strengthen its international position.

Post-merger: one business deserves one story.
Problem

Technical PLM consultancy required clearer differentiation and commercial narrative post merger.

Approach

Brand audit, competitor review and unified strategic positioning framework.

Outcome

Improved clarity and strengthened international credibility.

Case film

Click any image to zoom in.
"Harriet helped us bring clarity to a complex post-merger story. Her strategic approach created a more unified proposition and a stronger platform for communicating our value internationally."

Technia

Get in touch

Get in touch if this case study resonates with you.

Our output will vary based on the work required but we would appreciate a rough indication prior.

Thanks for your submission. I'll aim to respond withing 48 hours. If you haven't heard from me by then, please check your spam/junk folder.

Oops! Something went wrong while submitting the form.

← PREVIOUS CASE STUDY

NEXT CASE STUDY →

HYDC logo: Letters HYDC with sub line: Harriet Young, Direction & Change

Helping Leaders Navigate Growth

site

HomeAboutWhat we doCase Studies

Contact

Get in touchharriet@hydc.studio+44 (0)7976 407 227

Policies

Privacy noticeCookies

© 2025 HYDC | Harriet Young Direction & Change

Website design by Wiggle Creative